Motivation:
The Business English Basics Course is designed to provide participants with a comprehensive understanding of the English language as it applies to business communication. In today’s globalized economy, effective communication skills are crucial for professionals to succeed in their careers. This course aims to equip individuals with the necessary language skills and knowledge to confidently interact in English within a business context.
Course Description
The Business English Basics Course is a 7-day training program that focuses on developing fundamental language skills required for effective business communication. Each day of the course is dedicated to specific topics and skills, enabling participants to progressively enhance their English proficiency.
Course Outline:
Day 1: Introduction and Business Etiquette
- Overview of the course objectives and expectations
- Introduction to business etiquette and professional communication norms
- Understanding cultural nuances in international business interactions
Day 2: Business Vocabulary and Terminology
- Building a strong foundation of essential business vocabulary
- Exploring industry-specific terminology and expressions
- Practice exercises to reinforce vocabulary retention
Day 3: Writing Effective Business Correspondence
- Techniques for composing professional emails, memos, and letters
- Structuring and organizing business documents
- Polishing writing skills through practical exercises and feedback
Day 4: Effective Presentation Skills
- Planning and delivering effective business presentations
- Using appropriate language and visual aids
- Overcoming nervousness and engaging the audience
Day 5: Negotiation and Persuasion Techniques
- Understanding the principles of negotiation in a business context
- Developing persuasive communication skills
- Role-playing negotiation scenarios for practical application
Day 6: Cross-Cultural Communication
- Navigating cultural differences in international business settings
- Adapting communication styles to foster understanding and collaboration
- Case studies and discussions on cross-cultural challenges
Day 7: Seminars with Industry Experts and Future Developments
- Inviting experts from academia and industry to share insights
- Discussing current and future trends in business and language
- Identifying potential risks and opportunities in changing government guidelines
Teaching Method:
The course employs a combination of interactive lectures, group discussions, practical exercises, role-playing, and case studies to facilitate active learning. Participants will have the opportunity to engage in real-world business scenarios, receive personalized feedback, and strengthen their language skills through consistent practice.
Course Objectives:
- Develop proficiency in business English language skills.
- Enhance written and oral communication abilities for professional settings.
- Gain confidence in delivering presentations and engaging in negotiations.
- Understand and adapt to cross-cultural communication challenges.
- Stay informed about current trends in business and language.
By the end of the Business English Basics Course, participants will have acquired a solid foundation in business English and be better equipped to communicate effectively in various business contexts. They will also be aware of potential risks and future developments related to government guidelines, allowing them to adapt and succeed in a rapidly changing business landscape.